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Selling a used car isn’t what it used to be.
MustHaveAutos.com was created to assist the every day used car seller. Finding buyers in today’s economy is challenging to say the least. The number of auto buyers has shrunk so dramatically over the last two years that car makers and dealers alike have become more competitive than ever and are now offering the most tempting promotions buyers have ever seen. In addition, large inventories, repossessions, and stagnant sales have made the once feasible, though not recommended, option of trade-ins virtually non existent. Add the internet and the market segmentation that’s been created over the last several years (Auto Trader, Cars.com, CraigsList, etc.) and you’re left with could be perceived as a very bleak scenario. This does not have to be the case.
What do I need to do to get this sold?
If you want to get your vehicle sold in this day and age you need to be aggressive. It’s as simple as that. While vehicle sales may be down 15% you still have 85% that are still actively buying used cars, trucks, SUV’s, cycles boats and RV’s! The problem is finding these people. The internet has proven to be a valuable tool for consumers, yet for sellers it’s created obstacles for what was once a simple process. Back in the old days one would simply place an ad in the paper or in a print publication and wait for the phone to ring. Nowadays online shopping has created a marketplace that is so vast and diverse buyers have literally hundreds of sites that they can visit, shop and ultimately make a purchase from. In order to compete with dealers and other private party auto sellers you need to get your ad on as many sites as possible. This however is a tedious, drawn out process.
Steps include:
• Researching the most visited used vehicle sites on the web – minimum 12 sites suggested
• Compare market conditions on each site (how many dealers, volume of ads placed)
• Register, create, and upload photos to each site
• Pay for ‘real exposure’ (added text, additional photos, ‘improved’ listing status. etc.) Most sites charge anywhere from $14.95 to $79.95 for this service. Some companies even charge hundreds of dollars!
• Monitor any potential leads, update your ad frequently on each site to stay competitive with dealer ads (generally dealer ads have a higher listing place than private party ads)
• Visit each site weekly to renew if you do not renew your ad will be removed and you will be forced to repeat the process and you will once again be required to pay any and all fees.
• Repeat the first step again at least every other week so that you can stay current with your marketing efforts as traffic changes greatly amongst these sites
The average seller can expect to spend 7 – 8 hours a week doing the above mentioned tasks. If you can invest this time week in and week out and quickly learn everything you need to know then you may have a chance. But is this what you really want to do and do you have the time to do it?
Let us do the work for you.
We can get the job done. MustHaveAutos.com provides a service that is unparalleled. We do all of the work mentioned above for you. There is no need to research competing sites, no renewals are necessary; our staff hand picks the best websites based on traffic, market trends and success. We constantly update our marketing strategies and we only use the best.
We provide:
• Your own webpage on MustHaveAutos.com
• Upload up to six photos
• You’re featured on our home page as a Featured Listing for 15 days for no additional fee!
• Unlimited ad description that allows buyers to get a real understanding of what it is you’re selling
• We place your ad on high traffic sites - benefit from the best of what the internet has to offer
• When you update your listing with MustHaveAutos.com all other listings are updated for you automatically!
• Our finance center provides buyers with multiple lending options – buyers can apply for free and there are no fees ever for this service!
• No renewals!
SELL YOUR VEHICLE NOW!
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